Zeekr 7X becomes best-selling premium SUV, and claims thousands more orders

Chinese electric vehicle manufacturer Zeekr has reported a strong sales performance for its 7X electric SUV in Australia, delivering nearly 1,000 units in April alone. This surge has pushed the model’s order backlog to over 2,500, marking it as the best-selling premium SUV in the market during that period. With 973 sales in April, the Zeekr 7X ranked third behind the BYD SeaLion 7 and Geely EX5, but notably surpassed the Tesla Model Y, underscoring its growing presence in the competitive Australian EV sector. Since its Australian debut last year, Zeekr has sold more than 3,900 units of the 7X, with year-to-date sales reaching 2,698. The brand has also seen a substantial increase in consumer interest, with website enquiries rising by 280 per cent and web traffic up 173 per cent compared to six months ago. Frank Li, managing director of Zeekr Australia, highlighted that this momentum reflects not only growing awareness but also increasing consumer trust, emphasising the company’s commitment to maintaining strong sales as more customers experience the vehicle firsthand. The Zeekr 7X offers a range of variants to suit different needs, starting with a rear-wheel-drive model priced from $57,900 before on-road costs. This entry-level version features a 75 kWh lithium iron phosphate battery delivering up to 480 km of WLTP range and supports ultra-fast 800-volt DC charging. Higher-spec models include a Long Range RWD with a 100 kWh battery offering up to 615 km of range, and a Performance AWD version capable of 0-100 km/h in just 3.8 seconds, combining impressive power with over 540 km of driving range. All models come equipped with advanced features such as vehicle-to-load capability, a large touchscreen interface, and a 5-star ANCAP safety rating. Zeekr’s success in Australia signals a growing appetite for premium electric SUVs beyond established players like Tesla. The company plans to expand its model lineup later this year, aiming to capitalise on the increasing demand for electric mobility solutions. As the EV market intensifies, Zeekr’s rapid rise could influence competitive dynamics, encouraging further innovation and variety in the Australian electric vehicle landscape.