Major UK cycling business Saddleback reportedly enters administration

Saddleback, a prominent UK cycling distribution company known for handling brands such as Castelli, Sidi, and Sportful, has reportedly entered administration. Staff were informed on 29 May 2026 that the business would be closing, resulting in the redundancy of all employees, with 42 jobs lost according to reports. The company’s website now directs enquiries to the individual brands, signalling an immediate halt to its operations. The collapse follows a series of setbacks for Saddleback, including the loss of key distribution partnerships earlier this year. Notably, Cannondale bikes ended their 15-month association with Saddleback in March, reverting to a direct-to-dealer model. This was a significant blow, as the Cannondale deal had previously driven a substantial increase in turnover, pushing annual revenue to around £24 million by January 2026. Despite this growth, Saddleback had struggled financially, posting losses in recent years, though the deficit had been narrowing. Saddleback’s downfall is part of a broader trend of difficulties within the UK cycling industry, which has seen several businesses enter administration since the pandemic. Other notable casualties include Frog Bikes, i-ride, and Moore Large, while consumer-facing retailers such as WiggleCRC have also faced severe challenges. The sector has been hit by an oversupply of bikes and kit following a pandemic-driven surge in demand, compounded by the ongoing cost of living crisis, creating a tough market environment. The future of the brands previously distributed by Saddleback remains uncertain, with no clear indication yet of who will take over their UK distribution. The situation underscores the fragile state of the cycling supply chain in the UK and highlights the ongoing volatility faced by businesses in this sector. Industry observers and customers alike will be watching closely to see how the market adjusts in the coming months.