Webinar: Why axial flux motors are powering the hybrid shift

The global shift towards decarbonisation across various sectors, including on-highway, off-highway, marine, and industrial equipment, is driving the adoption of hybrid powertrain systems. Given the complexity of real-world duty cycles, infrastructure challenges, and diverse regulatory environments, a single powertrain solution often falls short of meeting all operational demands. Hybrid systems have therefore gained prominence, not merely as temporary fixes but as adaptable and scalable solutions for future mobility and work machines. Central to this hybrid transformation is the role of axial flux motors, which offer significant advantages in efficiency and smart system integration. These motors are emerging as a critical technology, providing enhanced performance and flexibility that support the evolving requirements of hybrid architectures. The webinar hosted by Turntide Technologies aims to explore how axial flux motors serve as the ‘X-factor’ in optimising hybrid systems, highlighting their potential to drive the next generation of electric and hybrid powertrains. The webinar, scheduled for 19 May 2026, brings together industry experts to discuss the technical and practical benefits of axial flux technology within hybrid systems. Participants will gain insights into how these motors can address challenges such as cost pressures and infrastructure limitations while meeting regulatory demands. The session is free to attend, offering a valuable opportunity for professionals interested in the future of electrified mobility and industrial applications. This event forms part of a broader series of webinars from the Spring Virtual Conference, which are available on-demand for those unable to attend live. By providing access to expert knowledge and detailed presentations, these sessions aim to support stakeholders in navigating the complex transition towards sustainable powertrain solutions. The focus on axial flux motors underscores the importance of innovative technologies in achieving efficient and scalable hybrid systems for a decarbonised future.